Shop here  >  sugar white logo is a woman-owned, e-commerce company that is committed to supporting social causes. With SugarShopper, dedicated supporters of great social causes can buy with the knowledge that their favorite nonprofit will receive 10% of the retail purchase price by shopping on

From a single seed grows a beautiful flower.

Liz Jacque 3 200Together my daughter and I run Tijeras Hair Co., an award-winning hair salon in Albuquerque, New Mexico. We have also created our own very successful line of hair care products, Tijeras Naturals.  Together the two of us we have over 60 years of experience with clients, manufacturing, and sales, we understand the challenges faced by small businesses, manufacturers, and artisans during tough economic times.  At the same time, we are also deeply committed to giving back to our community. It is this wide range of business experience and our compassion for social causes that inspired us to create

In September 2009, we wanted to be more proactive position about giving back to our community, in spite of having no knowledge of fundraising.  While we had been cutting hair for the unemployed and those in need, we were still chasing a more lasting social impact.  We decided to host a fundraiser using our product line. We selected two deserving organizations: New Mexico Veteran's Integration Center and Blue Star Mothers. The veteran's organization needed mattresses and the mothers of service men and women had run out of money to send much-needed packages to the overseas troops.

To make a long story short, we did not raise one cent! Back in the salon, Elizabeth told the story to a client and another client, Judy, overheard. She quietly lifted the hair dryer, reached down for her purse, removed paper and pen and asked: "what are the names of the two organizations?".Peggy

A few weeks later Judy called and invited us to a celebration. We asked, "what are we celebrating?".  Without saying anything to us, Judy and her sister, Meredith, had donated $100,000 to each of our organizations. What a celebration!  We received heartfelt thanks and hugs from the vets and the mothers.  Over and over we were asked what part we played in that amazing event.  Our answer was that we connected Judy and Meredith to the nonprofit organizations, that's all. That day we were forcefully reminded that we never know what the results of our small efforts will be in the big picture of the universe.

A heartfelt "thank you" goes to Judy and Meredith for their generosity, which has made a big difference in the lives of many.

From that day forward, we gained a new direction in our lives. We have two missions: to help nonprofits and to facilitate sales for small to medium manufacturers and artisans who struggle in this economy. Thus,, a new and exciting concept combining e-commerce shopping and giving to nonprofits, was born from that humble beginning.

We invite you to join us at SugarShopper - "Where Every Purchase Has a Sweet Purpose".

Jacqueline & Elizabeth Asher

safehouse logo smallNonprofit Testimonial

"We have found Sugar to be just that...a solution! The online fundraising process is transparent and productive. Sugar understands our limitations and has filled the gap with expertise and skill."

- S. A. F. E. House, Albuquerque, NM